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Press Release Monday 13th August 2001
Local tourism expertise and skill recognised in national competition Sponsored by a National Newspaper. The panel of judges, appointed by the Mirror Group Newspapers had to choose from more than 60 entries. Restormel Tourism Department "Newquay and the Cornish Riviera" was awarded 2nd place for the Newquay Brochure Cover behind Cleethorpes with the Cornwall Tourist Board 3rd and the Cornish Riviera 4th. In the Web site home page category Newquay was placed 3rd (Highly Commended) behind Blackpool and Bournemouth with the Cornish Riviera site in 5th place. Jack Johnston - Marketing and Promotions Officer for Restormel - said: "It is of course very pleasing to be recognised in this way and to do so well in this prestigious competition. I would like to say that the success is due to the team we have assembled both here and with our web developers at Silverquick that has enabled us to do so well. The blend of skills and experience with the team here in Cornwall has been recognised in this award." Gordon Burns from Silverquick Ltd. said "The marketing expertise of the department has enabled them to fully exploit Silverquick's core expertise in database driven web sites, e-commerce and Customer Relationship management to deliver a powerful and yet simple marketing tool." Editors Notes. Restormel Tourism promotes Newquay and the area of Cornwall known as the Cornish Riviera which stretches from Fowey to the Roseland Peninsula. The Department handles over 200,000 Guide requests Per annum, all individually requested, attends travel shows and promotes over 500 holiday businesses making it one of the largest Tourism marketing offices in the West Country. Silverquick Ltd. is an Internet Developer whose clients include the Financial times, Exeter Investment Group, Skandia Insurance, Exchange FS, Legal and General. Their core expertise is in e-commerce using database driven email marketing, and customer care applications. Silverquick Ltd. is based in Flushing, Falmouth. BRITISH RESORTS ASSOCIATION NATIONAL AWARDS are sponsored by Mirror Group Newspapers (MGN) The panel of judges, appointed by the Mirror Group Newspapers had to choose from more than 60 entries.
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